THOUGHT LEADERSHIP
Craig A Oldham
Zero-Waste Content Strategies: Turning Impressions into ROI
In today’s content-first era, CEOs are no longer satisfied with vanity metrics like ...
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Craig A Oldham
Lean GTM Teams Are Redefining Growth Strategies in 2025
Startups and established firms alike are tackling growth challenges with a new playbook: ...
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Craig A Oldham
Transform Your GTM Strategy in a Tariff-Driven Market
Adapting your go-to-market (GTM) strategy to a tariff-driven market isn't just smart—it's ...
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Craig A Oldham
Keys to Successfully Integrate AI into Marketing Strategies in 2025
Incorporating AI into your marketing isn't just an option anymore—it's a must for CMOs ...
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Dustin Siggins
As your company grows, your brand story must grow with it
Fifty years ago, Microsoft was founded to provide software for the burgeoning personal ...
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Craig A Oldham
100-Day Revenue Accelerator: Fast Growth for CEOs Focused on Results
Jumpstarting revenue growth doesn’t have to feel overwhelming or chaotic. The 100-day ...
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Craig A Oldham
Drive Scalable Franchise Growth with Fractional CMO and CRO Leadership
Fractional leadership is changing the way franchise businesses approach growth. With a ...
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Craig A Oldham
Cost-Effective Growth for Healthcare Organizations
Healthcare organizations are constantly balancing top-tier patient care with the demands ...
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Craig A Oldham
5 Proven Steps to Align AI Sales and Marketing with Revenue Strategies
Artificial intelligence in sales and marketing isn’t just a buzzword anymore—it’s a ...
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Mahdlo Executive Advisors
Understanding Private Equity and Venture Capital Dynamics
Navigating the worlds of private equity (PE) and venture capital (VC) can feel ...
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Our Thought Leadership
We deliver insightful thought leadership on the most current and impactful trends in marketing and sales. Our content is crafted specifically for executives, by our team of experienced executives, ensuring that you receive expert perspectives and actionable strategies to drive your business forward.