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Strategic planning for 2025 - from embracing digital transformation to investing in customer loyalty. Stay ahead of the curve for sustainable growth.

Identify and overcome growth stalls in your company. Understand the key drivers of customer churn, value proposition stagnation, and misaligned KPIs.

Discover why CRM alone isn't the silver bullet for success. Focusing on product, value proposition, and distribution is crucial for sustainable growth.

Explore bridging the CEO’s vision with the CMO’s strategy to address strategic disconnects and promote data-driven decision-making for sustainable growth.

Discover the journey of a sales manager who transitioned from a top performer to a leader without initial training or support.

Explore how innovative products like Apple's iPod and brands like MAC Cosmetics turned economic downturns into launchpad success stories.

Unlock the path to enhanced business effectiveness and increased profits with our strategic approach. Optimize your strategies as the year unfolds.

Discover the transformative power of CEO blog posts. Unleash leadership, connect authentically, and build trust. Unlock your company's full potential.

Uncover the leadership prowess of NBA star Nikola Jokic. Explore his traits that make him an effective leader on and off the court.

Establishing thought leadership can be a powerful way to build credibility in your industry. Learn best practices and examples to become a thought leader.

Discover how CEOs can handle a return to the office vs. remote work. Learn about the benefits and considerations for both approaches. Read now.

This blog post compares the leadership styles of Ted Lasso and Don Draper and evaluates which is more effective, drawing on research and expert opinions.

Learn why recruiting the best talent isn't enough to guarantee success when hiring new senior sales and marketing leaders. Discover key considerations.

Learn why companies should use password managers for employees. Explore the basics of password managers and some of the best password managers available.

Discover how PTC's culture of excellence, customer satisfaction, teamwork, and MEDDIC selling methodology have shaped the technology industry.

Learn the top 10 things to avoid in B2B marketing for your business. Discover how to avoid common mistakes like neglecting SEO and social media, and more.

Discover the power of company culture in driving success and attracting top talent. Practical tips based on real examples from industry leaders.

Planning for growth, businesses make the mistake of putting their revenue future only in the hands of the CRO. Here is how to properly plan for growth.

Learn how to identify and penetrate new markets with maximum efficiency. Our step-by-step guide covers how to effectively penetrate new markets.

Discover how Southwest can regain customer trust after flight cancellations, delays, and losses. Learn the importance of recovery plans and communication.

Craft a solid brand to differentiate yourself from competitors, increase customer loyalty, charge premium prices, and attract new customers. Mahdlo CMO

Discover the pros and cons of the three business operating models and learn how to choose the right one for your company. Mahdlo Fractional CMO

How to avoid the bias in your leadership style and decision making. We explore how to identify and how to avoid in this blog post from Mahdlo Advisors.

What are the risks of hiring the wrong CRO or Head of Sales? Our Fractional CRO Eric Steller discusses how to reduce the risk of hiring.

What are the essential elements of a traditional B2B sales pipeline? Insights from our Fractional CMOs and Fractional CROs

These tips will help you create a successful talent development program to prepare your employees for senior leadership positions. Fractional CMO

The goal of B2B email marketing is to create relationships with potential customers and promote products or services. Mahdlo Fractional CMO

Ensure your website is accessible to all users. Learn how to assess, implement, and maintain accessibility to meet legal, ethical, and business standards.

A Balanced Scorecard requires a clear understanding of the organization's strategic goals and objectives. From Mahdlo Fractional CMO and Fractional CRO

This post is about building a go-to-market strategy, one of the four critical components of business planning. From Mahdlo Fractional CMO and Executives