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THOUGHT LEADERSHIP

Craig A Oldham

When Marketing is Good, but Sales are Down

As the Chief Marketing Officer (CMO) at TechSolutions, Lisa was responsible for driving ...
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Craig A Oldham

Web3 Part II: Examples and Success Stories

The rapid rise of Web3, a decentralized internet powered by blockchain technology, has ...
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Charles Bordeaux

Don't Panic:  Growing Through An Economic downturn

Economic downturns can be tough on businesses, but it is important to remember that they ...
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Maria Trysla

The Perils of Bias in Business

During a recent meeting with a prospective client, the topic of discussion centered ...
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Craig A Oldham

Trends in Modern Marketing Transformation

Marketing has undergone a tremendous transformation in recent years, driven largely by ...
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Craig A Oldham

Measuring What Matters: Key Insights for KPIs and Business Strategy

As the business landscape continues to evolve rapidly, it is essential for companies to ...
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Craig A Oldham

Exec Tech:  Website Accessiblity

Website accessibility refers to the design and development of websites and digital ...
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Craig A Oldham

Five Keys to Growing Faster Than Your Competition

Are you looking for a way to outpace the competition and grow your business faster? ...
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Craig A Oldham

How to build a balanced Scorecard

A Balanced Scorecard is a performance measurement tool that helps organizations track and ...
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Craig A Oldham

AI and Blockchain are Changing Marketing, Right Now!

AI can help marketers create more targeted content and ads, and crypto can help secure ...
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We deliver insightful thought leadership on the most current and impactful trends in marketing and sales. Our content is crafted specifically for executives, by our team of experienced executives, ensuring that you receive expert perspectives and actionable strategies to drive your business forward.