
KNOWN FOR CROSS-INDUSTRY DIGITAL TRANSFORMATION
Craig A Oldham is an experienced senior executive, well-known for his expertise in digital transformation across industries. He has an impressive track record of driving profitable revenue growth through cutting-edge digital marketing technologies. He leads a marketing consulting practice and guides CEOs in adding value to their marketing functions.
EXECUTIVE EXPERIENCE
SVP + CMO @ Tessco Technologies
VP, Digital Engagement @ American Red Cross
AVP, Marketing Demand @ Zurich North America
Board of Directors, United Community


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Craig A Oldham
The Case for Hybrid Sales-Led and Product-Led Growth Strategies
SaaS growth strategies are evolving fast, and teams are embracing a new kind of approach—hybrid growth motions that combine ...
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Craig A Oldham
Lean GTM Teams Are Redefining Growth Strategies in 2025
Startups and established firms alike are tackling growth challenges with a new playbook: fractional leadership and lean ...
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Craig A Oldham
Transform Your GTM Strategy in a Tariff-Driven Market
Adapting your go-to-market (GTM) strategy to a tariff-driven market isn't just smart—it's essential. Tariffs can disrupt supply ...
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