Non-Profit
Raise more. Retain longer. Reach further.
Contributed revenue is built one relationship at a time — the annual fund, the major gift portfolio, institutional funders, and the sustainers who quietly carry the year. Mahdlo puts a fractional Chief Marketing Officer and a fractional Chief Development Officer in the seat — to sharpen the case for support, run moves management with real discipline, and diversify the funding mix.
Named experience in this sector
Where our executives held the seat, and who they have done this work for. Every mark is a real engagement or a real role.
What actually moves contributed revenue
Retention is the whole game. Replacing a lapsed donor costs multiples of keeping one.
Most organizations can name last year's total and very little else — which segments lapsed, what the average gift did, what it cost to raise a dollar. The work is unglamorous and it compounds: tighten retention, move mid-level donors up, and build an unrestricted base that survives a bad grant year.
Two seats, one growth plan
Fractional CMO for non-profits
The case for support, the brand that carries it, and the campaigns that put it in front of people — appeals, sustainer acquisition, and the year-end push. Communications built to bring donors in and keep them, not to win awareness for its own sake.
Fractional CMO services →Fractional Chief Development Officer
The revenue seat, applied to advancement. Moves management that actually moves, a major gift portfolio where every name has a next step and a date, a grant calendar that isn't a scramble, and a board that knows its part in cultivation.
Fractional CRO services →Signs your organization needs fractional leadership
Retention is slipping and nobody can tell you which segments are lapsing, or why.
Communications and development run on separate plans, separate calendars, and separate numbers.
A campaign or a new program is coming and the case for support isn't built yet.
You need a seasoned development or marketing executive and the budget covers a fraction of one.
Built on four things
Executive in the seat
Someone who has carried a goal, briefed a board, and asked for the gift face to face.
Marketing & development alignment
One plan across communications and development, measured on numbers you both own — retention, average gift, cost to raise a dollar.
Strategy executed
A development plan that runs on Monday morning, not one that gets filed after the board meeting.
AI-accelerated execution
AI applied to prospect research, grant drafting, and donor analysis — so a lean shop covers ground it otherwise couldn't.
Ready to fund the next chapter?
Every hour your team spends guessing at the funding plan is an hour nobody spends in front of a donor. Let's build the plan.
Frequently asked questions
What does a fractional Chief Development Officer actually do?+
Owns the development plan and carries the goal: the moves management process, the major gift portfolio and its next steps, the grant calendar, and the board's role in cultivation. Two or three days a week, in the seat — not advising from outside it.
Can you work alongside our existing development director?+
Usually that's the point. A development director carrying the annual fund single-handed rarely has room to build a major gift program at the same time. The fractional seat takes the strategy and the portfolio so your director can keep the base healthy.
What does fractional leadership cost for a non-profit organization?+
Scope and organization size set the cost — a fraction of a loaded executive salary, and structured to sit cleanly against your program ratio. See the Fractional CMO and CRO services pages for engagement models.
Do you work with non-profits of all sizes?+
From grassroots shops to established regional and national organizations. The smaller the team, the more the fractional seat does directly; the larger the team, the more it leads and builds.